The Residences Water Square

Photography | Video

Located on the Detroit Riverfront and just steps away from the Motor City’s best dining, sports, entertainment, and lifestyle amenities, The Residences Water Square is Detroit’s first all-glass residential high-rise providing the best of downtown living with unprecedented levels of design, comfort and service. Bureau is entrusted with developing a year-long lifestyle campaign for print and social alongside a brand anthem video.

Four friends enjoying drinks and conversation on a rooftop terrace in a city with tall buildings, some of them sitting on chairs and one on a bench, with a firepit in the center.
A man and woman in a modern kitchen smiling and talking, with the man chopping vegetables at the countertop and the woman holding a coffee mug.
Two women walking on a city sidewalk near a modern glass skyscraper, with four people sitting on concrete steps and trees in the background.
A woman lying on a bed in a hotel room, reading a magazine, with a city skyline visible through the large floor-to-ceiling window.
Modern hotel lobby with cream, beige, and red upholstered chairs, large windows, marble flooring, and decorative wall art.
Group of five friends celebrating and cheering in a high-rise apartment with large windows and city view, sitting on a sofa with pizza boxes and snacks.